Strength and growth come only through continuous effort and struggle – Napoleon Hill.
I have been blogging a total of eleven years, give or take. I’ve had three blogs with two breaks and Fayebeline is coming up to its fourth birthday in March. Within this industry, it is constantly changing and it is hard to keep up with those changes, not to mention on top of the game, personally and within the community. I had already begun writing this post and then I saw Chloe Plumstead’s Instagram story, talking about a similar topic which sparked me to continue. Nowadays, we are not only “bloggers” – we are instagrammers, YouTubers, “influencers”, public speakers, a fashion sensation, an It Girl, your best friend, a big brother or sister… the list goes on and on. Obviously, I am very much in the containment of blogger and I will be for the foreseeable future because I love blogging. I prefer writing my stream of thoughts, tapping away at the keyboard until those thoughts are firmly out of my system. I have always blogged and will continue to do so. Nevertheless, with everything in the digital age moving forward, is it time for me to add more strings to my bow too? Or, will that just stress me out even more because, let’s face it, this isn’t a full-time thing for me. I don’t have as many hours in the day that I would like and I also have a social life, even if it certainly doesn’t look like I do on my Insta Stories.
I feel like if everyone did everything, it would get pretty boring pretty quickly. Not only that, the content would be less than great and it would be more stress than it is worth. For example, for this month, I want to publish 13 blog posts. That is not a lot, but with a job that I have recently been working six day weeks at and a trip away to take time off everything, it is more than a little time consuming. And yet, I don’t want the content to be shoddy. Who does? It wouldn’t be good for myself or my readers. There is an immense pressure to always be doing something, and that pressure more than likely comes from ourselves.
With all that being said, I do want to grow Fayebeline as a brand. I think I’d have a right laugh creating video content and although terrifying, it would be another avenue to wander down regularly. I enjoy being creative; I am a creative person and I always have been. So, these are the thoughts on what is hot right now and whether I’d fit into it just as smoothly as many other creatives.
I’ve already thought of some great video content for a channel that would be hilarious to film, and I think funny to watch. Or, maybe it would be a kinda you had to be there moment. I also think this would be a great way to bring in new content for Fayebeline. I prefer writing about books and travel because I feel they go hand in hand, but what about other things such as food and drink? Or, home life? Granted, watching someone sit at home might be boring, but I could film the changes that will happen in the future. Everything is a possibility.
I am trying so, so hard to build a communicative audience across my social media. I gain followers that are bots and lose them all and more in a matter of days. It is disheartening and makes me think that I spend far too many hours pondering over how my feed looks and how my words sound. At the end of the day, I don’t think many people care all too much, and they don’t see it half the time anyway! The trials and tribulations of social media. I will continue to post what I like and sometimes adhere to what is popular because no matter how many times we tell ourselves that likes do not matter, we are lying.
Podcasts are very popular at the moment. I am yet to listen to one if I’m being totally honest. I prefer to read a blog post, or my book, on the way to work and I’m always losing headphones. I’ve heard so many fantastic things about them that I know I should tune in. As for myself, as seen as I don’t listen to them, it would be silly for me to create one. I do like talking on occasion. I wouldn’t know what to talk about though.
It seems that everyone has a newsletter. Some people keep it up; others let it fizzle out like the end of a sparkler. At the end of the day, I create blog posts and if people want to read them, they can click on my tweets and links themselves. Many people use this platform to write another piece, or to summarise their week and introduce new things. It is an amazing way to group everything together in one spot, but I don’t think it is for me. Not just yet.
What are your thoughts on creating more platforms for your blog, or your brand? Do you want to vary your content, or would you think it as a hindrance to your current platforms? I guess we don’t need to outdo ourselves every time, but accept what we love doing and focus on that. I think that we have it driven into us to do better, work harder and be better but we hardly every congratulate ourselves for what we have already achieved.
Love, Faye xo